One of the benefits of a CMS is that you can hand opportunities to your whole team to contribute to the site. That makes it perfect for multi-department businesses, help desks, blogs and forums, which all make the site a more useful and popular place to visit.
But it’s vital that the CMS you choose is fit for purpose. Ideally, it will be really easy to train up staff so they simply have to log in and add, edit and remove content. That means it must have an intuitive back end design.
Second, it must be able to grade users on what they are authenticated to do, from administrators to editors and contributors.
It helps you set up policies and permissions that reduce the chances of accidental or malicious damage to your site. It’s also useful if it can be accessed and used effectively both in and out of the office, especially on a phone. It’s really good for a staff member to be able to live blog from a conference, for example.
Here are our top three CMS platforms for teams.
Generally considered the best CMS full stop, WordPress powers millions of websites, including many corporate sites that grant access to multiple team members around the world. Using it is simplicity itself – log in with a username and password, and content can be added rather like using a word processor.
Permissions are easy to set up too, so managers and site owners have peace of mind that nobody’s going to break the site or mess around with plugins unless they know what they are doing. You can also allow users to only access their own posts too, which is helpful for damage limitation.
HubSpot is best known as a CRM, but it comes with a very competent CMS that will let you build a complete website that works in harmony with the core CRM. Like WordPress, it also has graded user permissions, so when an admin is setting up a user, they can dictate exactly when the user can add, edit, view or delete content. Similar rights are also customisable for CRM access, so if it’s handy to have all that in one place, HubSpot might be a good option.
While WordPress is known for a range of site types, including eCommerce thanks to WooCommerce, Magento is realistically only used for online retail.
That does, however, mean that the CMS is required to provide the interaction between the back end and the customer-facing site. If you’ve got a large eCommerce operation, with hundreds of products sold over various departments and territories, you’ll certainly need to grant different levels of access to a wide range of team members.
The good news is that user roles are easy to set up for individuals and groups who are contributing to the site.
There are quite a lot of permission grades on this platform, as retail sites do tend to have extra layers of complexity than regular informational websites. But depending on the team member, you can allow or deny the right to create or remove categories, products and attributes, as well as access customers and customer group data.
At Gooey, we’re used to supporting organisations with their WordPress setups, and it’s not just front-end development or plugins. We can help you to make sure the site is set up perfectly for a large or small team, where everyone can only access what you say they can. Why not find out more?